This specialized cleanser is designed to maintain and enhance color-treated hair while also addressing damage and promoting smoothness. It typically contains hydrolyzed keratin, a protein that helps repair and strengthen the hair shaft, alongside ingredients that protect color vibrancy and prevent fading. A typical formulation might include UV filters and antioxidants to shield against environmental stressors, combined with gentle cleansing agents to avoid stripping color.
Maintaining vibrant, healthy-looking color after salon treatments requires dedicated care. A cleanser formulated with these characteristics offers a proactive approach to preserving color while also addressing the underlying health of the hair. This can lead to improved manageability, reduced frizz, and enhanced shine. The development of these specialized products reflects a growing consumer awareness of the potential damage caused by coloring processes and the increasing demand for effective solutions to mitigate these effects.